Healthcare · Case Study

Scaled a premium clinic pipeline with Meta Ads and landing-page CRO

Increase qualified consultation leads while reducing wasted ad spend.

3.8x ROAS and 41% lower cost per qualified lead

3.8x

ROAS

+126%

1,240

Qualified Leads

+212%

-41%

CPL

Improved

18.6%

Conversion Rate

+7.4 pts

Strategy breakdown

Rebuilt the offer flow, launched segmented Meta campaigns, and introduced conversion-focused landing pages with stronger proof and tracking.

Segmented cold and warm audiences by intent and service interest.

Built creative angles around proof, outcomes, and objections.

Optimized landing-page trust blocks, form length, and follow-up speed.

3.8x ROAS and 41% lower cost per qualified lead

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